/Pricing
Choose the membership that fits where you are.
Start free, upgrade when you’re ready.
Explorer
Free Forever $0/mo
Start your AI journey — no cost, no commitment.
AI Readiness Assessment — free 25-question diagnostic
- AI. Bytesize. — plain English guide to AI
- AI Basics Primer — how to start using AI in your business
- Getting Your Team on Board — change management guide
- AI Glossary — plain English definitions for every term you'll encounter
Popular
Member
Launch Promotion $29/mo
- Everything you need to build and run your AI strategy.
- Full access to all 21+ artifacts across the complete START framework
- Every maturity level — Exploring through to Optimising
- All tools, templates, and worksheets
- New content added regularly as the platform grows
- Community access — coming soon
Founder
Limited Spots $199/year
For SME leaders who want to shape what comes next.
Everything in Member
- Your rate is locked forever
- Early access to every new release before it goes live
- Dedicated Founders newsletter
- Your feedback directly shapes what we build next
- Founding member recognition on the platform
- More perks coming!
No credit card required for Explorer.
Cancel Member anytime. Founder is an annual commitment at a rate that never increases — we’ll remind you before renewal.